In this special webinar, ASI’s Michele Bell and Nate Kucsma will share key highlights from Counselor’s just-released State of the Industry report. The overview of results from ASI’s annual industry surveys will include a recap of key issues that matter most to the promo industry along with hot product and market trends, while arming suppliers and distributors with resources, data, and strategies for moving forward.
CAS Credit when you submit your PPAI Certification PIN Number with your survey.
About Michele: Michele Bell is ASI’s Vice President of Editorial, Education & Special Events. With more than 30 years of journalism experience, she has been with ASI for 25 years and is the recipient of multiple Neal Awards, known as the Pulitzer Prize of business journalism. Michele also covers the overseas promo markets extensively, attending events around the world to profile for ASI’s content platforms.
About Nate: Nate Kucsma is ASI’s Sr. Executive Director of Research and Corporate Marketing. Nate earned his MBA from Rutgers University in Marketing in 2007 and brings with him over 25 years of marketing research experience in a variety of industries. Nate joined ASI in 2014 and has partnered with his colleagues on many of the promotional product’s industry’s most influential studies such as the annual Counselor State of the Industry study and the Global Ad Impressions research.
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